Over the past few years we’ve seen cannabis products become more innovative, creative and surprising as dispensaries and producers work to grow their product lines and engage their customers. This has led to everything from CBD infused coffees to chewing gums.
However, the latest product to appear on shelves is CBD cookies. In what began as an off-the-cuff experiment, Head baker Shelby Taylor from Common Ground Co-Op has discovered that CBD cookies are a big hit.
Shelby decided to make some cookies with CBD oil as a fun giminic for 4/20, a day that celebrates legal cannabis. He says that he just wanted to see if people would like them and was surprised and delighted to see that his customers couldn’t get enough.
Having sold over 2,000 of these CBD treats, he realized that this wasn’t just going to be a once off. After the success of the trial run he is now selling mint-chip cookies with CBD oil in them for $4.20.
Although the cookies are new to the store, Common Ground Co-Op started selling CBD based products in the summer of 2017. They sell CBD oils and CBD based pet products as well. So, this new addition to their products is perfectly on-brand and ideally targeted at his customers.
Although some people are concerned about the legality of CBD based foods, it’s legal to sell and purchase CBD products as long as they are made from a resource that has a low amount of THC (the stuff that gets you high) which most responsible business do.
As attitudes towards cannabis are changing slowly but steadily across the United States, the number of people who are experimenting with CBD infused products is growing every day. This rapidly expanding market is a huge business opportunity, and savvy entrepreneurs like Shelby are jumping at the new customers it brings.